Branded Typography

Typography is the vessel that carries our voice. It visually sets the tone before it is even heard. The primary typeface is the Calibre family, a clean sans serif font for communicating brand messaging with unwavering confidence.

The web is 95% typography, or so they say. With that in mind, the Calibre font-face should be used when possible. Even with most browsers’ near perfect support of font-face, as good practice, a typical sans serif web-safe font stack should be used.